I Build the Backend That Keeps Your Business Running
GoHighLevel systems, backend operations, marketing automation, lead generation, and Meta Ads—all working together to help your business grow.
Running a business is already demanding. You shouldn't have to spend your time fixing broken workflows, manually following up with leads, or trying to connect systems that don't work together.
I help agencies, coaches, healthcare providers, real estate professionals, and local service businesses build and manage the backend systems that support their marketing, sales, and daily operations.
Is Your Backend Helping You Grow—or Holding You Back?
You may be generating leads, but without the right backend system, potential customers can easily fall through the cracks.
Leads not receiving a quick response
Inconsistent or missing follow-ups
Disorganized contacts and opportunities
Workflows that overlap or trigger incorrectly
Missed appointments and unqualified bookings
Meta Ads leads that aren't properly tracked
Too many repetitive manual tasks
Different tools that don't communicate with one another
I help turn these disconnected processes into one organized system inside GoHighLevel.
Meet Your GoHighLevel Backend Partner
Hi, I'm Charity Grace.
I'm a GoHighLevel and Backend Operations Specialist who helps businesses organize, automate, and improve the systems behind their marketing and customer journey.
My experience goes beyond building individual workflows. I understand how your CRM, funnels, lead-generation campaigns, appointments, follow-ups, and team processes need to work together.
I have supported a digital marketing agency managing approximately 250 GoHighLevel sub-accounts and worked with clients in coaching, healthcare, real estate, roofing, landscaping, insurance, and other service-based industries.
I can support your business with both the technical work inside GoHighLevel and the daily backend operations required to keep everything organized and running properly.
Top Rated Plus on Upwork — trusted to handle and manage big accounts.
Why Businesses Work With Me
Practical GoHighLevel Experience
I have hands-on experience building, maintaining, testing, and troubleshooting GoHighLevel systems for businesses in different industries.
Marketing and Operations Knowledge
I understand the complete customer journey—from generating a lead through Meta Ads to following up, qualifying the lead, booking an appointment, and moving the opportunity through the pipeline.
Experience With High-Volume Accounts
I have supported a digital marketing agency with approximately 250 sub-accounts, giving me experience working with different systems, client requirements, and campaign structures.
Cross-Industry Experience
I have adapted GoHighLevel systems for agencies, coaches, healthcare providers, real estate investors, insurance businesses, and blue-collar service companies.
Ongoing Backend Support
I don't disappear after the initial setup. I can continue monitoring, managing, troubleshooting, and improving your systems as your business grows.
Work & Credibility Snapshots
How I Can Support Your Business
GoHighLevel Backend Operations
- GoHighLevel account and sub-account setup
- CRM organization and contact management
- Opportunity pipelines and stage automation
- Tags, custom fields, forms, surveys, and calendars
- Automated email and SMS follow-ups
- Appointment reminders and no-show sequences
- Lead nurturing, re-engagement, and distribution systems
- Workflow troubleshooting and optimization
- AI chatbots and lead qualification
- Phone number, email, domain, and A2P setup
- Reporting, tracking, and system testing
Website & Landing Pages
- Full website builds inside GoHighLevel
- Landing pages and sales funnels
- Lead-capture forms and surveys
- Checkout and payment pages
- Abandoned-cart follow-ups
- Customer onboarding and delivery workflows
- Upsells, order bumps, and membership access
- Mobile-responsive, conversion-focused design
Paid Ads & Media Buying
- Meta Ads (Facebook & Instagram) campaign setup and management
- Google Ads (Search, Display, Performance Max) campaign setup and management
- Campaign strategy, budget planning, and bid strategy
- Audience research and targeting
- Meta Pixel, Google Tag, and Conversion API setup
- GoHighLevel and ad-platform lead integration
- A/B testing on creative, copy, and placements
- ROAS, CPL, and CAC tracking
- Scaling winning campaigns, pausing underperformers
- Campaign reporting and optimization
Monthly Retainer Packages
Every plan gives you access to the same three service areas — GoHighLevel backend operations, website & landing page builds, and paid ads & media buying — delivered as a dedicated monthly retainer on a 3-month subscription. The number of hours dedicated to your business each month is what sets the plans apart.
Starter
- Dedicated monthly support across all service areas
- GoHighLevel CRM setup, organization, and backend operations
- Website, landing page, and funnel work
- Paid ads & media buying support
- Workflow troubleshooting and optimization
- Best for businesses maintaining an existing system
Standard
- Everything included in Starter
- More dedicated hours across CRM, websites, and ad campaigns
- Deeper lead nurture and re-engagement build-outs
- Expanded paid ads & media buying monitoring and reporting
- Faster turnaround on new workflows and requests
- Best for growing businesses actively scaling their systems
Premium
- Everything included in Standard
- Priority, near-full-time dedicated support
- Ongoing system builds across multiple pipelines and campaigns
- Full paid ads & media buying management
- Proactive monitoring and continuous optimization
- Best for high-volume agencies and multi-account operations
All packages run on a 3-month minimum subscription, billed monthly. Need something outside these plans? Book a discovery call and we'll scope a custom arrangement.
My Work History
Digital Marketing Agency
I supported the agency's backend operations across approximately 250 GoHighLevel sub-accounts.
- Setting up and maintaining client sub-accounts
- Building workflows, pipelines, forms, and calendars
- Troubleshooting automation and communication issues
- Managing lead follow-up systems
- Supporting funnels and marketing campaigns
- Organizing backend processes for multiple clients
Healthcare and Wellness
I have supported healthcare and wellness businesses with CRM organization, patient lead nurturing, appointment systems, AI concierge setup, email and SMS campaigns, and pipeline automation.
My work included systems for:
- New patient inquiries
- Consultation booking
- Appointment reminders
- Long-term lead nurturing
- Educational programs
- Digital products and memberships
- Meta Ads lead follow-up
Coaching and Digital Programs
I have built and managed funnels, checkout pages, email campaigns, course-access workflows, abandoned-cart sequences, payment options, order bumps, upsells, and customer onboarding systems.
Real Estate
I have supported real estate investing businesses with lead generation, outbound calling operations, appointment setting, pipeline management, lead qualification, follow-up automation, and performance reporting.
Local and Blue-Collar Service Businesses
I have worked with roofing, landscaping, and other service businesses to organize their leads, automate follow-ups, manage appointments, request reviews, and move customers through clearly defined pipeline stages.
Industries I Have Supported
Selected Projects
CRM and Workflow Automation
Created automated systems that capture new leads, send immediate email and SMS responses, notify team members, assign opportunities, and move contacts through the correct pipeline stages.
Lead Nurture and Re-Engagement
Built follow-up campaigns for new leads, unresponsive prospects, missed appointments, future opportunities, and older contacts who needed to be re-engaged.
Funnels and Digital Product Delivery
Created landing pages, checkout flows, order bumps, abandoned-cart campaigns, customer onboarding, membership access, and product-delivery automations.
AI and Appointment Systems
Set up AI-powered conversations to answer common questions, qualify leads, update contact information, and direct prospects toward the correct appointment calendar.
Meta Ads Lead Management
Connected Meta lead campaigns with GoHighLevel so new leads could enter the CRM, receive immediate follow-ups, and be tracked throughout the sales process.
Landing Pages I've Built
A few live sites and funnels built and managed end-to-end inside GoHighLevel.
What Clients Say About Working With Me
Here are a few real messages and reviews from clients I've supported with their GoHighLevel systems, marketing, and backend operations.
Real feedback from real client conversations.
Automation Walkthroughs
Short Loom recordings walking through automations and systems I've built inside GoHighLevel.
Walkthrough 1
Watch on Loom ↗Walkthrough 2
Watch on Loom ↗Walkthrough 3
Watch on Loom ↗Walkthrough 4
Watch on Loom ↗Walkthrough 5
Watch on Loom ↗Walkthrough 6
Watch on Loom ↗Walkthrough 7
Watch on Loom ↗My Process
Understand Your Business
We identify how leads enter your business, how your team handles them, and where opportunities are being missed.
Map the Customer Journey
I outline what should happen from the moment a lead contacts your business until they book, buy, or become a customer.
Build or Improve the System
I organize your CRM and create the pipelines, workflows, funnels, campaigns, and integrations your business needs.
Test Everything
I test the complete customer journey to make sure your forms, triggers, messages, calendars, and automations work correctly.
Provide Ongoing Support
As your business grows, I can continue managing, troubleshooting, and improving your GoHighLevel system and backend operations.
More Than a GoHighLevel Technician
You don't need someone who simply completes a list of tasks.
You need a backend partner who understands how your CRM, marketing campaigns, lead-generation activities, follow-ups, and team operations should work together.
Frequently Asked Questions
Let's Build a Backend You Can Rely On
Whether you need a complete GoHighLevel setup, better automation, a lead-generation system, Meta Ads support, or ongoing backend management, I'm ready to help.
Let's discuss your current setup, identify what's missing, and create a system that keeps your business running while you focus on serving your clients and growing your company.
Book Your Free Discovery CallTell me about your business, your current challenges, and what you want your system to accomplish.
I Build the Backend That Keeps Your Business Running
GoHighLevel systems, backend operations, marketing automation, lead generation, and Meta Ads—all working together to help your business grow.
Running a business is already demanding. You shouldn't have to spend your time fixing broken workflows, manually following up with leads, or trying to connect systems that don't work together.
I help agencies, coaches, healthcare providers, real estate professionals, and local service businesses build and manage the backend systems that support their marketing, sales, and daily operations.
Is Your Backend Helping You Grow—or Holding You Back?
You may be generating leads, but without the right backend system, potential customers can easily fall through the cracks.
Leads not receiving a quick response
Inconsistent or missing follow-ups
Disorganized contacts and opportunities
Workflows that overlap or trigger incorrectly
Missed appointments and unqualified bookings
Meta Ads leads that aren't properly tracked
Too many repetitive manual tasks
Different tools that don't communicate with one another
I help turn these disconnected processes into one organized system inside GoHighLevel.
Meet Your GoHighLevel Backend Partner
Hi, I'm Charity Grace.
I'm a GoHighLevel and Backend Operations Specialist who helps businesses organize, automate, and improve the systems behind their marketing and customer journey.
My experience goes beyond building individual workflows. I understand how your CRM, funnels, lead-generation campaigns, appointments, follow-ups, and team processes need to work together.
I have supported a digital marketing agency managing approximately 250 GoHighLevel sub-accounts and worked with clients in coaching, healthcare, real estate, roofing, landscaping, insurance, and other service-based industries.
I can support your business with both the technical work inside GoHighLevel and the daily backend operations required to keep everything organized and running properly.
Top Rated Plus on Upwork — trusted to handle and manage big accounts.
Why Businesses Work With Me
Practical GoHighLevel Experience
I have hands-on experience building, maintaining, testing, and troubleshooting GoHighLevel systems for businesses in different industries.
Marketing and Operations Knowledge
I understand the complete customer journey—from generating a lead through Meta Ads to following up, qualifying the lead, booking an appointment, and moving the opportunity through the pipeline.
Experience With High-Volume Accounts
I have supported a digital marketing agency with approximately 250 sub-accounts, giving me experience working with different systems, client requirements, and campaign structures.
Cross-Industry Experience
I have adapted GoHighLevel systems for agencies, coaches, healthcare providers, real estate investors, insurance businesses, and blue-collar service companies.
Ongoing Backend Support
I don't disappear after the initial setup. I can continue monitoring, managing, troubleshooting, and improving your systems as your business grows.
Work & Credibility Snapshots
How I Can Support Your Business
GoHighLevel Backend Operations
- GoHighLevel account and sub-account setup
- CRM organization and contact management
- Opportunity pipelines and stage automation
- Tags, custom fields, forms, surveys, and calendars
- Automated email and SMS follow-ups
- Appointment reminders and no-show sequences
- Lead nurturing, re-engagement, and distribution systems
- Workflow troubleshooting and optimization
- AI chatbots and lead qualification
- Phone number, email, domain, and A2P setup
- Reporting, tracking, and system testing
Website & Landing Pages
- Full website builds inside GoHighLevel
- Landing pages and sales funnels
- Lead-capture forms and surveys
- Checkout and payment pages
- Abandoned-cart follow-ups
- Customer onboarding and delivery workflows
- Upsells, order bumps, and membership access
- Mobile-responsive, conversion-focused design
Paid Ads & Media Buying
- Meta Ads (Facebook & Instagram) campaign setup and management
- Google Ads (Search, Display, Performance Max) campaign setup and management
- Campaign strategy, budget planning, and bid strategy
- Audience research and targeting
- Meta Pixel, Google Tag, and Conversion API setup
- GoHighLevel and ad-platform lead integration
- A/B testing on creative, copy, and placements
- ROAS, CPL, and CAC tracking
- Scaling winning campaigns, pausing underperformers
- Campaign reporting and optimization
Monthly Retainer Packages
Every plan gives you access to the same three service areas — GoHighLevel backend operations, website & landing page builds, and paid ads & media buying — delivered as a dedicated monthly retainer on a 3-month subscription. The number of hours dedicated to your business each month is what sets the plans apart.
Starter
- Dedicated monthly support across all service areas
- GoHighLevel CRM setup, organization, and backend operations
- Website, landing page, and funnel work
- Paid ads & media buying support
- Workflow troubleshooting and optimization
- Best for businesses maintaining an existing system
Standard
- Everything included in Starter
- More dedicated hours across CRM, websites, and ad campaigns
- Deeper lead nurture and re-engagement build-outs
- Expanded paid ads & media buying monitoring and reporting
- Faster turnaround on new workflows and requests
- Best for growing businesses actively scaling their systems
Premium
- Everything included in Standard
- Priority, near-full-time dedicated support
- Ongoing system builds across multiple pipelines and campaigns
- Full paid ads & media buying management
- Proactive monitoring and continuous optimization
- Best for high-volume agencies and multi-account operations
All packages run on a 3-month minimum subscription, billed monthly. Need something outside these plans? Book a discovery call and we'll scope a custom arrangement.
My Work History
Digital Marketing Agency
I supported the agency's backend operations across approximately 250 GoHighLevel sub-accounts.
- Setting up and maintaining client sub-accounts
- Building workflows, pipelines, forms, and calendars
- Troubleshooting automation and communication issues
- Managing lead follow-up systems
- Supporting funnels and marketing campaigns
- Organizing backend processes for multiple clients
Healthcare and Wellness
I have supported healthcare and wellness businesses with CRM organization, patient lead nurturing, appointment systems, AI concierge setup, email and SMS campaigns, and pipeline automation.
My work included systems for:
- New patient inquiries
- Consultation booking
- Appointment reminders
- Long-term lead nurturing
- Educational programs
- Digital products and memberships
- Meta Ads lead follow-up
Coaching and Digital Programs
I have built and managed funnels, checkout pages, email campaigns, course-access workflows, abandoned-cart sequences, payment options, order bumps, upsells, and customer onboarding systems.
Real Estate
I have supported real estate investing businesses with lead generation, outbound calling operations, appointment setting, pipeline management, lead qualification, follow-up automation, and performance reporting.
Local and Blue-Collar Service Businesses
I have worked with roofing, landscaping, and other service businesses to organize their leads, automate follow-ups, manage appointments, request reviews, and move customers through clearly defined pipeline stages.
Industries I Have Supported
Selected Projects
CRM and Workflow Automation
Created automated systems that capture new leads, send immediate email and SMS responses, notify team members, assign opportunities, and move contacts through the correct pipeline stages.
Lead Nurture and Re-Engagement
Built follow-up campaigns for new leads, unresponsive prospects, missed appointments, future opportunities, and older contacts who needed to be re-engaged.
Funnels and Digital Product Delivery
Created landing pages, checkout flows, order bumps, abandoned-cart campaigns, customer onboarding, membership access, and product-delivery automations.
AI and Appointment Systems
Set up AI-powered conversations to answer common questions, qualify leads, update contact information, and direct prospects toward the correct appointment calendar.
Meta Ads Lead Management
Connected Meta lead campaigns with GoHighLevel so new leads could enter the CRM, receive immediate follow-ups, and be tracked throughout the sales process.
Landing Pages I've Built
A few live sites and funnels built and managed end-to-end inside GoHighLevel.
What Clients Say About Working With Me
Here are a few real messages and reviews from clients I've supported with their GoHighLevel systems, marketing, and backend operations.
Real feedback from real client conversations.
Automation Walkthroughs
Short Loom recordings walking through automations and systems I've built inside GoHighLevel.
Walkthrough 1
Watch on Loom ↗Walkthrough 2
Watch on Loom ↗Walkthrough 3
Watch on Loom ↗Walkthrough 4
Watch on Loom ↗Walkthrough 5
Watch on Loom ↗Walkthrough 6
Watch on Loom ↗Walkthrough 7
Watch on Loom ↗My Process
Understand Your Business
We identify how leads enter your business, how your team handles them, and where opportunities are being missed.
Map the Customer Journey
I outline what should happen from the moment a lead contacts your business until they book, buy, or become a customer.
Build or Improve the System
I organize your CRM and create the pipelines, workflows, funnels, campaigns, and integrations your business needs.
Test Everything
I test the complete customer journey to make sure your forms, triggers, messages, calendars, and automations work correctly.
Provide Ongoing Support
As your business grows, I can continue managing, troubleshooting, and improving your GoHighLevel system and backend operations.
More Than a GoHighLevel Technician
You don't need someone who simply completes a list of tasks.
You need a backend partner who understands how your CRM, marketing campaigns, lead-generation activities, follow-ups, and team operations should work together.
Frequently Asked Questions
Let's Build a Backend You Can Rely On
Whether you need a complete GoHighLevel setup, better automation, a lead-generation system, Meta Ads support, or ongoing backend management, I'm ready to help.
Let's discuss your current setup, identify what's missing, and create a system that keeps your business running while you focus on serving your clients and growing your company.
Book Your Free Discovery CallTell me about your business, your current challenges, and what you want your system to accomplish.